Каждую минуту рождается еще один покупатель - [100]
Braudy L. The Frenzy of Renown: Fame and Its History. – New York: Vintage Books, 1997.
Brown S. Free Gift Inside! – London: Capstone, 2003.
Brown S. Marketing: The Retro Revolution. – London: Sage Publications, 2001.
Bulgatz J. Ponzi Schemes, Invaders from Mars, and More Extraordinary Popular Delusions and the Madness of Crowds. – New York: Harmony, 1992.
Butts R. The Safari Adventure Company: Discovering the Three Treasures of Courage. – Houston: Coyote Creek Press, 1997.
Caples J. Tested Advertising Methods. – Englewood Cliffs, NJ: Prentice – Hall, 1974.
Castle W. Step Right Up! I'm Gonna Scare the Pants Off America. – New York: Pharos Press, 1976.
Cook J. The Arts of Deception: Playing with Fraud in the Age of Barnum. – Cambridge: Harvard University Press, 2001.
Cook F. Entertaining the World: P.T. Barnum. – Chicago: Britannica Books, 1962.
Crilley J. Free Publicity: A TV Reporter Shares the Secrets for Getting Covered on the News. – Dallas: Charisma Press, 2003.
Cull N., Culbert D., Welch D. Propaganda and Mass Persuasion: A Historical Encyclopedia, 1500 to the Present. – Santa Barbara, CA: ABC–CLIO, Inc., 2003.
Cushman A. A Passion for Winning: Fifty Years Promoting Legendary People and Products. – Pittsburgh: Lighthouse Point Press, 2004.
Cutlip S. The Unseen Power: Public Relations, a History. – Hillsdale, NJ: Lawrence Erlbaum Associates, 1994.
Debelak D. Marketing Magic. – Holbrook, MA: Bob Adams, Inc., 1994.
Dennett A. S. Weird and Wonderful: The Dime Museum in America. – New York: New York University Press, 1997.
Desmond A. C. Barnum Presents Tom Thumb. – New York: MacMillan, 1954.
Evans M. Travelling Free: How to Recover from the Past by Changing Your Beliefs. – Desert Hot Springs, CA: Yes You Can Press (Box 337, Desert Hot Springs, CA 92240), 1990.
Ewen S. PR! A Social History of Spin. – New York: Basic Books, 1996.
Falk E. 1,001 Ideas to Create Retail Excitement. – Englewood Cliffs, NJ: Prentice – Hall, 1994.
Fellows D. This Way to the Big Show. – New York: Halcyon House, 1936.
Fisher D. The War Magician. – New York: Coward – McCann, 1983.
Fisher D. People Power: 12 Power Principles to Enrich Your Business, Career and Personal Networks. – Austin, TX: Bard & Stephen Publishers, 1995.
Fitz – Gibbon B. Macy's, Gimbels, and Me. – New York: Simon & Schuster, 1951.
Fitzsimons R. Barnum in London. – New York: St. Martin's Press, 1970.
Fleming E. J. The Fixers: Eddie Mannix, Howard Strickling and the MGM Publicity Machine. – Jefferson, NC: McFarland, 2005.
Fowler G. The Mighty Barnum: A Screen Play. – New York: Covici – Friede, 1934.
Freiberg K., Jackie., Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success. – Austin, TX: Bard Press, 1996.
Froelich P. It! 9 Secrets of the Rich and Famous that Will Take You to the Top. – New York: Hyperion, 2005.
Gompertz R. Publicity Advice & How – To Handbook. – N. Hollywood: Word Doctor Publications, 1994.
Gregor J. Circus of the Scars: The True Inside Odyssey of a Modern Circus Sideshow. – Seattle, WA: Brennaa Dalsgard, 1998.
Grimaldi L. Only in Bridgeport: An Illustrated History of the Park City. – Bridgeport, CT: Harbor Publishing, 1993.
Hall J. The Man Who Invented Mass Marketing //Audacity. – 1995. – Fall.
Harding L. Elephant Story: Jumbo and P.T. Barnum Under the Big Top. – London: McFarland, 2000.
Harris M. How to Make Yourself Famous in 6 Months or Less. – Greenbelt, MD: Marketing Moguls, 1997.
Harris N. Humbug: The Art of P.T. Barnum. – Chicago: University of Chicago Press, 1973.
Harris T. The Marketer's Guide to Public Relations: How Today's Top Companies Are Using the New PR to Gain a Competitive Edge. – New York: Wiley, 1991.
Hartunian P. How to Get $1 Million Worth of Publicity.. Free. – Upper Montclair, NJ: Hartunian Publications, 1994.
Hicks J., Hicks E. The Science of Deliberate Creation. – San Antonio: Abraham – Hicks Publications, 1997.
Joyner M. The Irresistible Offer. – Hoboken, NJ: Wiley, 2005.
Kaplan F., The Singular Mark Twain. – New York: Doubleday, 2003.
Kaufman B. N. Happiness Is A Choice. – New York: Fawcett Columbine, 1991.
Kundardt P. B. Jr., Philip B. Ill, Peter W. P.T. Barnum: America's Greatest Showman. – New York: Alfred A. Knopf, 1995. (Роскошно иллюстрированная биография Ф.Т.Барнума огромного формата. В 1995 году использовалась при создании одноименного документального телевизионного фильма. Без сомнения, самая интересная книга о Барнуме из всех написанных на сегодняшний день.)
Learner L. Fantastic: The Life of Arnold Schwarzenegger. – New York: St. Martin's Press, 2005.
Levy M. Accidental Genius. – San Francisco: Berrett – Koehler, 2000.
Limbaugh R. See, I Told You So. – New York: Pocket Books, 1993.
Mackay C. Extraordinary Popular Delusions and the Madness of Crowds. – New York: Crown, 1980.
Magri C. M., Lavinia. The Autobiography of Mrs. Tom Thumb. – Hamden: CTl Archon Books, 1979.
McBride R. M. Great Hoaxes of All Time. – New York: McBride Co., 1956.
McCutcheon M. The Writer's Guide to Everyday Life in the 1800s. – Cincinnati: Writer's Digest Books, 1993.
